THE STREIGNTH STORY
"YOUR ADVERSITIES DO NOT DEFINE WHO YOU ARE, BUT HOW YOU RESPOND TO THEM DOES."
We all face different adversities. I, Shane Skaar, grew up with extreme insecurity. At fifteen, I was barely five feet tall, under 100 pounds, and struggled with braces, acne, and a rare chest condition, pectus excavatum, which caused my sternum to cave in. This insecurity kept me from taking my shirt off, fearing ridicule. My life changed when Dr. Densmore introduced me to a procedure that could correct my chest. On July 13th, 2015, I took a leap of faith and underwent the surgery, which was painful but life-altering. After a year of recovery, I was ready to return to athletics.
This experience ignited my passion for fitness and self-improvement. I trained with Joshua Garrison at the local YMCA, transforming my body from 100 to 180 pounds. Fitness became my lifestyle, and without the support of my trainer, parents, and mentors, Streignth might never have existed.
Inspired by founders like Ben Francis of Gymshark and Christian Guzman of Alphalete, I decided to create a brand that empowers others to become their best selves. In January 2019, I turned this vision into reality, fully committing to building Streignth. The lion, my favorite animal, symbolizes leadership, courage, and strength, and became our logo. Nearly five years later, here we are.
LOGO EVOLUTION
INITIAL DESIGN/DRAWING
2019-2020
2020-2023
The Streignth Umbrella Logos 2023-Present (from left to right): Standard Lion Logo, Streignth Supps Logo, Lion Order Logo, Primal Podcast Logo
OUR MISSION STATEMENT
"To create the greatest version of yourself and to always strive for more. Never settling, always hungry for more. Stand out, stay hungry, and REIGN.
Reign over your competition, reign over your self; reign over your body and mind, and take control of your life. Be a LION. This is who we are; this is the definition of Streignth."
TEAM STREIGNTH
"Streignth has been an incredible journey so far, and it's only just beginning.
Streignth began in January 2019 when I was just eighteen, initially with two partners—Tristan Haque, a college friend, and Talston Stangler, my cousin. As the brand grew, we amicably parted ways, and I became the sole owner. Now, at twenty-four, with a B.S. in Marketing from UW-La Crosse, I’m ready to take Streignth to new heights. Our team and community are incredibly grateful for the growth we’ve achieved, including being featured in 20+ news publications and selling products in all 50 states and several countries. The best part of this journey has been meeting and collaborating with amazing people.
“STREIGNTH” blends “strength” and “reign,” embodying our slogan “REIGN FROM WITHIN.” Streignth is about becoming the best version of yourself—physically, mentally, and spiritually. We want you to reign over your competition, but more importantly, to reign over your life, body, and mind. BE A LION. This is who we are.
Our team is dedicated to offering stylish, comfortable, and affordable fitness wear, all with “Royalty Quality.” We believe we’re creating something special. Keep exploring our site to learn more.